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How YouTube Channel become an Unicorn Startup ?

A journey From YouTube channel to the unicorn. 






Physicswalla an Edtech platform recently announced a funding round lead by Westbridge and GSV Ventures raised about $100 million at the valuation of $1.1 billion.







Physicswalla (PW) started in 2016 by Alakh Pandey as YouTube channel. At that time he  teaches high-school physics now he raised $100 million. 

And at the time when other edtech startup are firing their employees, many startups are shutting down and even VCs are not funding any startup from past two months then how Physicswalla managed to raise funding and becoming a unicorn ? 

In first 4 years Physicswalla gained almost 2.4 million subscribers because of his unique teaching style. 




Now, Alakh became favourite of all and student's expectations raises after Physicswalla's students getting a rank in JEE, and then he thought to level up the things. 





So, Alakh & his co-founder Prateek Maheswari build & launche Physicswalla App in 2020. And as we know this was the time when global pendamic was started and this helped Physicswalla to grow more. 

Through his app Physicswalla able to provide JEE and NEET courses, conduct courses and doubts solving through the paid subscriptions model. 

When Physicswalla launched his app they get unexpected results their getting 50,000+ downloads on the very 1st day and currently standing at 5M+ downloads. The best thing is that his app alone accounts 95% of it's revenue.

I know you all are thinking that how Physicswalla able to rise up from his competitors ? 

1. Affordability 




At the where all of hus competitors are introduced a fancy courses which is so expensive.

Byjus & Unacadmy's courses cost even ten of thousands or even lakh, where as Physicswalla introduced courses at just Rs 1000.

And this smart move of Physicswalla bring huge numbers of user to their platform which made accessible to the large variety of students who couldn't afford expensive courses of other online learning platforms.

Alakh Pandey always emphasizes that "Physicswalla is not the company, but an emotion." 

So, if any business idea, which increases in revenue at the cost of accessibility, was scrapped.

Before this funding round Physicswalla never went for investment. It was profitable since the day he started teaching. 




And at today's date Physicswalla's YouTube channel has annual revenue of $65 million with around 7 million subscribers on his channel. 

How big is this new edtech is going to become ? 
Share your thoughts in comments. 




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